Taobao agent operation: store supply is very important
Taobao agent operation
At present, there are many Taobao operators who know about promotion, marketing, and even purchase orders. However, few of them are proficient in Taobao operation, or have objective store sales.The reason for this situation is that the supply problem of Taobao online stores is the crux of many stores' sales.Next, what Taobao's agent operators should do is to share with the store about the supply of goods.
For many small and medium-sized sellers, the supply problem does not seem to matter so much, and there is an important reason here, that is, novice sellers lack perseverance and methods to find good supply.Therefore, most of the time, their way to obtain the supply is a fool like supply.Usually, the quality of these goods is also very poor.For many newcomers to Taobao, marketing skills are more important than source selection, promotion skills.The sellers who have opened stores on Taobao for several years will pay more attention to the supply of goods.
Small and medium-sized sellers who just started to contact Taobao may not realize the importance of the supply of goods, thinking that they understand the direct train, marketing, and data. As long as they master the core secrets of Taobao, they can push any baby into a blockbuster.Sellers who have spent at least two or three years on Taobao will gradually feel that if there is no good supply of products, even if they spend ten times more effort to promote them, they may not be able to push them to the top;On the contrary, if there is a stable supply of goods and a cost-effective baby, it is a sense of pushing the boat with the current.
Some people say that the supply problem is not reliable, and we can choose some suppliers that are larger or even brand names.However, as a large supplier, the threshold of acting as their agent is very high, because they have brand effect and hardly need to invest any more money in market promotion.As for some brand goods on the market, Taobao also sells them in a city with high transparency and fierce competition. How can so many sellers survive?
Nowadays, suppliers often recruit agents in the market, and the product quality is basically not flattering.These sources of goods can be called unsalable goods.Having said so much, how to purchase is reliable. Purchasing in the wholesale market is a good choice for us, but we will be tired.In the wholesale market, we can touch the products, and we can have a general understanding of the quality of these products. In addition, we can probably find lower purchase prices through shopping around.Therefore, novice sellers should not be stingy with their energy. They should know that success comes at a considerable cost.
