What kind of company or product is suitable for cooperation with online store agent operation company
1. What kind of person or company or brand will cooperate with the online store agent company?
Traditional brands, or new start-ups, have a certain scale offline, or have several products with good sales or reputation, think e-commerce is good, and want to develop a sales channel, but are unwilling to take risks because the risks of self built teams are too great. It's better to find an online store agent operation company that understands the operation rules. They have ready-made store managers, customer service, artists, operators, etc., but we are willing to pay a certain amount of fees, sign a contract, and both parties should make a good plan, develop together, and achieve mutual benefit and win-win results.
2. What is online store agent operation and how is the industry now
To put it simply, some companies that understand the operation rules of Tmall and JD Taobao can become the agent operation companies with certain store operation foundation and experience, and charge a certain amount of fees in the cooperation mode of service fee+sales commission
The basic profit model of the agent operation company is service fee+sales commission. After ensuring a certain basic fixed fee for the personnel of the agent operation company of the online store, the agent operation company will take the sales commission as the icing on the cake profit. After all, an operation+art+customer service also requires wages.
Of course, there will also be online stores that are willing to operate on behalf of companies with zero service fees+high commissions, but that must be to give the brand or the store's own advantages, such as your brand awareness, your store's current monthly sales. After all, this is a business. Everything is for profit, not a common dream of you and me.
3. If I have all the above, what else can I do with the online store agent operation company? I might as well build my own team
Self built teams are indeed beneficial. You can select talents by yourself, save costs, and control them by yourself. However, the disadvantage is that cost investment or self built teams fail.
4. What kind of company is suitable for online store agent operation company, or based on what purpose and demand, we will find an online store agent operation company
From my personal understanding, we should take the minimum cost+manpower expenditure+minimum responsibility. As long as you pay more and communicate more, you can build a brand even from the zero base. It is a solution that can work more easily with one effort.
Why is it once and for all rather than one job for many benefits?
Because many brands will consider building their own teams to take back the stores after the online store agent operation has improved. For the online store agent operation company, it is like a child raised by itself. Finally, it is pulled up and taken back
5. Why is there a good agent operation company? Why is there a bad one? Is there any difference in the choice
This mainly depends on the customers' minds. Some customers feel that their products are good, and they don't want to pay service fees when the product market just needs to be large. They look for an online store agent company nationwide, and finally find one that doesn't need service fees, and they cooperate. But for an online store agent company, they start a company to make money, but the profit points are different, 90% of companies like this are for later promotion funds. Others charge hundreds of thousands of dollars a year for their online store service. They guarantee a minimum basic sales volume of 5 million yuan a year, and can't get a refund. As customers, they generally feel very reliable when they hear that they can't get a refund. They sign a contract to pay the money, but in fact, if they can't get a refund of 30% of the fee, the remaining 70% will not be refunded. The service fee+sales commission
Don't always complain that the online store agent operating companies are deceptive. You want to buy white wolves or take advantage of them. Any investment is risky. As a technology, you can shield the risk to the minimum. After all, the regular online store agent operating companies rely on the back-end sales commission to make profits.
