What are the specific work contents of Taobao's agent operation?

With the continuous development of the agency operation of Taobao online stores, businesses must understand the rules and details if they want to operate Taobao online stores well. To do this well, businesses need to understand the specific work of Taobao's agent operation? After understanding the specific work, make a choice.
The specific work of Taobao's agent operation is divided into the following seven parts:

1、 Decoration of Taobao online shop

The key to the conversion rate of Taobao's agent operation lies in the decoration of the home page. An exquisitely decorated Taobao online store can directly affect the traffic bounce rate, visit duration, etc. Buying something is equivalent to shopping around three stores. Although the price is the same, the Taobao online store page cannot reach the visual impact, and no one will buy the product no matter how well it is done.

2、 Product Details

The conversion rate is very important for product details. If I am a buyer, I will enter the product through promotion, and the first sight must be the details page. Then the product attributes displayed on the details page must be stronger than other competitive products. Sometimes pictures are more straightforward and persuasive than words.

3、 Promotion copy

In fact, the promotion copy is to directly express the product through a simple sentence or simplified sentence! That is to say, show all the features, advantages and selling points of our products!

4、 Product pricing

The customer unit price of Taobao online stores determines the important factors for buyers to purchase. We will not only measure our product positioning, but also consider the main promotion, diversion and profit models. We also need to observe the customer price of competitors, but this is only for the same functional models.

5、 Event promotion

Each Taobao shop has its own promotional activities. For example, some businesses will use hunger marketing to promote activities. Generally, unless it is the first time for buyers to purchase online, it is difficult to persuade buyers to believe in promotional activities.

6、 After sales marketing

After sales marketing can properly carry out some orders or praise, which can reflect the selling points of the product. Product praise rate is the conversion rate that shows well!

7、 Pre sales and after-sales

Pre sales is a term for customer service. A good customer service can bring good pre-sales service to the company, so that buyers can rest assured! After sales refers to the problem that occurs when something is sold, and the after-sales customer service will deal with it in a timely manner, which will reduce the occurrence of medium and poor reviews.

In order to operate Taobao stores well, businesses must pay attention to the specific scope of agency operations, learn to understand the work content, and do a good job of field investigation when choosing Taobao agency operating companies, so as to make their stores bigger and stronger!