Tmall agent operation: how to improve the comprehensive ranking of babies?
Tmall agent operation
Nowadays, people will use Tmall, because Taobao has favorable prices and transactions can be guaranteed. If they are not satisfied with the return of goods, they can also place an order at home.As a seller, customers are God, and the overall view of customers on the store determines whether there is a next customer. Therefore, the first thing to do is to take the first place among Tmall, so as to attract more customers.Then, how to improve the comprehensive ranking of Tmall stores?
1. The title of the product should have keywords.
If you want to improve the ranking, you need to have sales, so you have to do a good job of the most basic thing, that is, the title of Taobao's treasure, so that when people see that this product is what they need, they will naturally click to watch it.If there is no keyword in the title, you will not see the store goods once you search.
2. The content of goods should be comprehensive.
Only the products are comprehensive, and the information customers want to know is included in this content, such as business hours, addresses, transportation routes, etc. There are words and pictures, so customers will spend a long time browsing, and won't jump to other stores at a glance. Skipping will affect Tmall's ranking.
3. The main map of the goods should be attractive.
When people search Tmall's page, they will see the main image at first sight, just like the first impression of people. When the main image is done well, she will pay attention to it. If the main image is not attractive enough, then he will look at other homes, so the first impression of Taobao Baby is also very important.
4. Tmall customer service attitude should be good.
When the customer decides to buy, he will ask the customer service about some related matters. Then the reception will come out. It's better to set up a better automatic reply reception language to avoid the customer leaving when there are too many people. Then when the customer really talks, pay attention to the words and attitude, and make the customer feel that you are the person in charge.In this way, your store will be collected and the flow of the store will be high.
5. Keep an eye on the evaluation of Tmall stores.
You should know that many people will choose to see the evaluation first when they look at the goods.Evaluation is also a key factor in determining the ranking of Taobao stores.Of course, the more favorable comments you have, the higher your product satisfaction will be. Then, when customers give favorable comments, they can give a thank-you reply.If it is a bad comment, find the root cause, and let the customer delete the bad comment. This is the right medicine.
6. Refund processing should be timely.
Some buyers refund because of some circumstances, so when you see it, don't procrastinate. If it can be refunded according to the actual situation, make a refund quickly, so that the buyer will also have a good impression on you, and then be grateful to return to you directly next time, so that the store will inadvertently have a high number of visitors.
In a word, remember the following formula: popularity (views+collections)+sales+reputation+price=Tmall ranking.