Taobao agent operation: 6 ways to create a store's best seller
Taobao agent operation
Taobao agent operation: 6 ways to create a store's best seller Today, Taobao is becoming more and more difficult to do. Small and medium-sized sellers are constantly looking for ways and techniques to absorb traffic, create blockbusters and improve the conversion rate of store products.As long as the knowledge learned is applied to practice and understood flexibly, the store will become better and better.
Method 1: combination marketing
Combination marketing is not applicable to novice stores, which must have a certain foundation and flow after operating for a period of time.Such methods have also been successfully verified by many sellers. For example, you are currently a clothing store specializing in "clothes+pants+socks", but the clothes are selling very well at present. But considering the overall sales of the store, now you want to mainly sell socks or pants. At this time, you can stop portfolio marketing or use clothes to pack in and mobilize new products.
Method 2: Taoke Marketing
For Taobao's marketing, Taobao's customers are undoubtedly the best way to create new and popular products among Taobao's various paid marketing tools, such as through car, drill show, and get together cost effectively.Because once a product goes to drive a through train, it means you have to burn money. But in the end, it is likely that you will earn less money than you burn. Many small and medium-sized sellers feel the same way.
At this time, if you take the money spent on driving the through car and the inflated customer price as the commission for Taobao customers, there are many individuals and organizations who are Taobao customers in the market now, including many experts, and they will gather their strength to help you push forward one by one, and it is relatively easy to create a popular model.
Method 3. Win the event
At the current stage of Taobao's development, some activity platforms serving Taobao and merchants have also emerged. Therefore, activities on these platforms are also a good way to incubate single product blockbusters, such as the daily special price of the e-commerce platform itself, and some large traffic platforms outside the station, which can basically bring more traffic and more orders.Of course, you can also do activities in your own store.For example, users who have bought any goods in our store can be regular customers and will be given a coupon or a link. They can purchase products or enjoy various discounts when leaving our store through the coupon or link.
Method 4. Product trial marketing
This method may be rarely tried by small and medium-sized sellers after comprehensive consideration, because many small and medium-sized sellers are difficult to accept this marketing method, after all, there are certain risks.However, this is really a very effective and good method. The entry threshold for this activity is low. As long as your product has a certain ranking in the same category, you can go through the process. The activity registration must provide products with a cost of 1500 yuan (for example, your product unit price is 150 yuan, so it is necessary to provide up to 10 products) for buyers to try. After the trial is successful, buyers will be asked to show pictures to praise you,And submit a trial report for implementation.This method is often more practical than other methods.
Method 5. Flow with profit
What is the best traffic?That is, goods that are completely unprofitable or suffer losses.That is to say, for some new stores, there is no registration and no weight. At this time, it is a very good way to make the best amount of traffic.With the help of the payment promotion method of Taobao customers and direct trains, we can quickly create the best sellers.Then, new products will be launched as profit blockbusters. You can use the blockbusters to mobilize new products to stop breaking zero through the process of matching relationships.Of course, the condition of this playing method is that you must have such an absolute blockbuster, and the prominent feature of this blockbuster is that it can or continuously bring you stable traffic.
Method 6. Micro Amoy Detonating Items
In the era of content marketing, as a new product with social attributes incubated by Taobao, Taobao attaches great importance to it, and through the practice of many businesses, it is also known that it is the cheapest and most effective way to use it. As long as you can play it through, it will be easy to create a blockbuster.
In a word, to do a good job in a store, you should not only do a good job in basic work, but also find ways to create popular products through various techniques and methods to improve the transformation and weight of the store.
