The Internet industry and e-commerce industry are booming. The competition is getting fiercer and fiercer day by day. You may look all over Taobao Tmall, but you can't find industries with less competition. There are thousands or tens of thousands of stores in each industry, especially in some popular categories, such as mother and baby products, children's toys, clothes, shoes and hats, snacks, etc, Without excellent operation ability, your shop may not be found in the first 100 pages.
However, now many shopkeepers do not understand the operation, decoration and promotion of the store, so they often feel that the store is not improving and the store cannot operate. What should we do at this time? In fact, the solution is very simple. Just leave professional work to professional people and the shop to the agency operation company. The agency operation company of the online shop can solve the problems of decoration, operation, design and promotion for everyone. Maybe many people don't know about the agency operation of the online shop. Let me introduce:
What is included in Taobao hosting?
1) The overall operation of the store, combined with the store brand and consumer groups to determine the brand positioning of online sales, and then develop a plan. Component project team: a project team will be established for each customer, and will help to cultivate the team. Platform settlement: it will improve one-stop service for e-commerce platforms with high traffic such as Taobao. Store decoration: the store style will be well positioned according to the brand, and professional web design will be improved. Baby launching: upload baby information to the online marketing platform according to a certain template. Store management norms: establish store regulations to standardize store operation and management.
2) Baby shooting and art service shooting positioning: there will be a professional art team, who will raise suggestions and determine style requirements with customers; Shooting planning: selection of models, shooting methods, scenes and creative ideas.
3) Store promotion soft text implantation: forum, community, blog, SNS soft advertising implantation; Marketing tools: Taobao customers, videos and other marketing tools; Theme activities: regularly participate in Taobao official promotion activities, regularly launch theme activities, etc; Circle marketing: establish a store SNS community, such as the site where stores interact with customers, the construction and maintenance of baby gangs, etc; SEO optimization: store promotion, store conversion rate and click through rate, etc; Advertising: make a good promotion plan, and assist the store in marketing promotion such as through car promotion; Channel control: maintain the brand image, rectify network infringement and piracy; Customer management: return visit mechanism and customer relationship management team.
4) Data analysis of store operation service: data analysis on the sales of brands to stores and industries; Software support: the store's data, order and inventory system are connected, realizing synchronous management; Sales support: set up a sales team, do a good job in data support to achieve accurate sales and improvement; Build distribution platform: multiple distribution channels, distributor recruitment and contact; Logistics: certain logistics interfaces and training will be provided.
