Taobao agent operation: how can the store operate to improve sales?

How many students do not know how to operate the shop after opening it, which leads to few visitors every day? I don't know how to start. Even after promotion, there is no return. The money for the through car is also burning, but there are no visitors. Then let's talk about how the store can obtain visitor improvement and transformation.
1、 Product
Since we are doing e-commerce, we are doing business. Since we are doing business and the market is like a battlefield, we must make money first. If we want to succeed, we must first choose a correct product. For us, a good product is our weapon, which can be said to be the most important. To put it bluntly, what we can do in operation is to transform the operation flow. But if your product can't pass this test, your store can't be saved by the powerful operation god.

2、 Grasp the operation rhythm and promote products
I mentioned a basic style problem above, but if your store has your style, there is no problem. You can observe when the click rate of your store is better, and use the through train to promote it.
Of course, for newly launched babies, the through train is not a very good destination. From the perspective of transformation, the conversion rate of zero sales babies is relatively low. If the through train is launched at this time, the effect will be low; However, from the perspective of store operation, an important factor for a new baby to grow is popularity, that is to say, sales volume and collection plus purchase are very important. After the new baby goes on sale, it is beneficial to improve its popularity and get free traffic; Therefore, if the promotion funds of the store are relatively abundant, it is also possible to use the through car promotion, but if there is not enough funds to support it, it is not recommended at this time.


3、 Keep the store active
At any time, the activity of the store is an important part. Since we want to get traffic, Taobao itself will certainly see the potential of your store. If your store basically has a low dynamic sales rate and a high slow sales rate, it will definitely affect the traffic of your store. The dynamic sales rate of Taobao is to specify whether the goods in Taobao stores have generated sales in a fixed period of time. If the dynamic sales rate of each store is zero, it means that there is no sales in the store.
Let's talk about the calculation formula of dynamic sales rate and slow sales rate:
Dynamic sales rate=sales of babies/online sales of babies
Unsalable rate=number of unsalable goods/number of treasures in the store

The activity of the store is also related to the traffic that your store can obtain. So if the conversion rate drops at this time, what you can do now is to keep the store's products on and off the shelves. Generally, 10-20 products in our store are enough. It is impossible to say that every collection, purchase and conversion is good. It is OK to keep 1-2 new products on the shelves a day.