Taobao agent operation: teach you to do a good job in content operation and increase popularity easily

1. Store customer guidance (maintenance type powder feeding)

When placing an order in silence, customer service can guide customers to pay attention to the store or the WeChat Taobao account or the talent account by telling them to pay attention to the account and give them WeChat Taobao coupons, lottery, building or new product trials and other benefits; After the consumer has inquired about the order situation, the customer service can also remind the customer of the activities related to the benefits in the pre-sales concluding remarks, and guide them to add the store account; Customer service is very important in this aspect, because the customers are all precise customers, so this part of resources must be well grasped; In the reminder of after-sales logistics signing, guide our precise customers or fans to pay attention to our account, etc.

2. Store page reminder
Whether on PC or wireless, we can guide customers to pay attention to us. On the PC side, interest points can be set in the floating window or the bulletin board on the left and right. Only interest points can make customers pay attention to us; On the wireless end, you can add a notice of courtesy or the welfare of the big round table lottery after attention on the homepage of Taobao;

3. Micro Amoy Activity Support
Some regular activities can be set up, such as weekly lottery, which can not only maintain our old fans, but also attract new fans; You can also bring new activities, introduce new fans to follow our account, and give rewards when you reach a certain number

4. Micro Amoy Fans Group
We can encourage old fans in fan groups to attract new fans, or we can set the number of people added to a single group every day, we can issue coupons, constantly create the atmosphere of the group, and then maintain the interaction of the group, such as more synchronized micro shopping days, synchronized store activities, award-winning interaction topic planning, which also helps us to attract fans.

5. Offline pulverization
In addition to online play, we can also do it offline. We can find our own fan group positioning, do offline camping, do offline local promotion, do offline theme salons, or go to stores, campus, experience stores to do a promotion, which is also a good way.

Next, the customers came to participate in the activity, and the fans took the first step successfully in the rising pace. In this process, I deeply realized that every detail needs to be done well if I want to really do a good job in a store. Fans are the first link that must be done well at the wireless end.

2、 Package code inflation
It is very accurate to reach the goal of customer service and mature customers. We produce a lot of packages every day. If we don't do package marketing, how many accurate old customers or fans will be lost? If we put a small card on the package, 30% of customers will become your fans every day, which is also a way to bring good returns.

3、 Creation content is popular

1. Main six content forms
On the Alibaba creation platform, there are six main forms of content, such as list, update, single product, interaction, buyer show, live broadcast, etc.

2. Seven main interactive playing methods
Such as building, voting, solicitation, welfare, red envelope cutting, big turntable, coupon distribution, etc. Like these seven games, each function can play a different role in different stages. For example, building a building can achieve a certain degree of fan activity; If we vote, we can use the voting function to test some new styles in our store; We can also try to collect welfare.